Volume loss is a natural process where the skin and underlying tissues lose their youthful fullness and elasticity over time. This often manifests as hollow or sunken areas, particularly in the cheeks, under the eyes, and around the lips, giving the face a tired or aged appearance. While commonly associated with aging, other factors such as lifestyle and genetics can also play a role. This gradual change in facial structure is a subtle yet significant shift that many seek to address to restore balance and a more refreshed look.
